We’re thrilled to share that the Hello Kitty 50th Anniversary X Gentlewomen campaign has been named a finalist for Best Apparel, Accessories, or Footwear Product for Entertainment Brands at the International Excellence Awards 2025! 🥳✨

In collaboration with Pacific Licensing Studio, Gentlewomen partnered with Sanrio Southeast Asia to launch a limited-edition fashion collection in celebration of Hello Kitty’s milestone 50th anniversary.

We are proud to announce that Hello Kitty 50th Anniversary: Celebration of Friendship has been shortlisted as a finalist for Best Experiential or Location-Based Initiative at the Licensing International Excellence Awards 2025. Winners will be revealed on May 19 at the Licensing Expo in Las Vegas.

In celebration of Hello Kitty’s milestone 50th anniversary, House of Illumination, in collaboration with Pacific Licensing Studio and Sanrio Southeast Asia, presented a groundbreaking exhibition at Central World Bangkok. Spanning over 2,300 square meters, the immersive experience featured eight interactive zones enhanced by digital technology, exclusive merchandise, themed photo spots, and Hello Kitty-inspired food offerings.

We are thrilled to announce that the Hello Kitty x Honda campaign has been named a finalist for “Best Appliance, Automotive, or Electronic Product for Entertainment Brands” at the Licensing International Excellence Awards 2025.

Launched on August 15, 2024, this groundbreaking collaboration between Honda Thailand, Sanrio Southeast Asia, and Pacific Licensing Studio marked the world’s first Hello Kitty-themed motorcycle, celebrating Hello Kitty’s 50th Anniversary. The limited release of 2,000 bikes, complete with matching accessories, sold out within a month.

 Harry Potter Inspired Accessory Collection are now available on @lotin_accessory 

 Inspired by Hogwarts Four Houses Relics — Gryffindor Sword, Slytherin Locket

 Ravenclaw Diadem and Hufflepuff Cup

Cute Energy Overload! 💥Get ready for a series of socks that are both adorable and functional.