12 Dec 2024

In celebration of Hello Kitty's 50th Anniversary, we came together at Lippo Mall Puri with Provaliant Sports for a heartwarming and healthy way to honor 50 years of friendship and togetherness on 7 December 2024 through Hello Kitty street run.

 

Fans of all ages laced up their running shoes for an exciting 5K Fun Run, dressed in the cutest official run tees, and enjoyed adorable kitty face painting makeovers on-site. And yes, Hello Kitty herself made a special appearance, spreading smiles and joy!

 

 

01 Dec 2024

The Jurassic World Chaos Theory campaign at Toys R Us in Malaysia was a thrilling success, bringing exciting rewards to Jurassic fans! 

 

Shoppers enjoyed exclusive deals, including a Jurassic World Kids Watch with a minimum spend of RM250 on Jurassic World merchandise. Additionally, customers who spent RM350 had the chance to win a Loungefly Jurassic Park 30th Anniversary Jurassic Moon Mini Backpack (Glow-In-The-Dark).

 

30 Nov 2024

The Universal multi-franchise pop-up at Jewel Changi brought together iconic franchises for an unforgettable experience. Fans laughed with the Minions, explored the magical world of Gabby’s Dollhouse, and felt the excitement of Jurassic World. A highlight was the exclusive Lego sculpture of Kevin, the Minion, a must-see for visitors.

 

Stay tuned for more thrilling activations coming your way!

29 Nov 2024

The Jurassic World Chaos Theory retail activation brought excitement to fans with exclusive deals and engaging experiences.

Shoppers enjoyed 25% off all Mattel Jurassic World products and received special gifts, including a free umbrella with $50+ purchases of Mattel items and a card holder with $40+ spent on all Jurassic World merchandise.

 

 

25 Nov 2024

This November, experience the magic of Wicked as SM Stores transform with a Perfectly Pink and Positively Green theme!